企业合作方案
天猫旗舰店·单品技术合伙人合作政策
内部执行版 V1.0
适用对象: 单品技术负责人(个人或极简团队)
政策性质: 项目制服务合作,非劳动合同关系
一、 合作基础与原则
1.独立经营体: 合伙人视同公司在该细分领域的“外部技术部”,双方为平等市场主体关系。
2.单品独占制: 每个细分领域(如“AI智能体开发”)仅招募 1 位核心合伙人。该单品挂网期间,所有咨询、订单优先指派给你。
3.长期主义: 我们拒绝“一锤子买卖”,追求通过高质量交付积累店铺好评与复购。
二、 权责利分配细则
1. 平台运营方(我方)承担:
流量成本: 天猫直通车、万相台等推广费用由我方100%承担。
合规风控: 处理平台规则变更、发票开具、资金清算。
售前初筛: 客服团队会将非技术类的(如价格预算、工期初步对齐)过滤掉,转交给你的均为高意向精准客户。
2. 技术合伙人(你方)承担:
售前转化: 负责与客户深度沟通需求、输出技术方案、确定最终报价(我方提供市场价参考,最终定价权在你)。
技术交付: 负责代码/设计/方案的实施、测试、部署上线。
售后运维: 负责交付后 1个月内 的免费Bug修复(新需求另计费)。
口碑维护: 配合我方引导客户好评,处理因技术瑕疵引起的纠纷(如因非平台规则问题导致无法交付,需承担相应责任)。
三、 分润结算机制(核心)
我们采用 “毛利清晰、按单结算、实时透明” 的模式:
① 单笔订单分成基数 = 客户实际支付总金额(含税)
② 扣除固定硬成本:
基数 — 2%(天猫个性定制类目扣点)— 0.6%(基础软件服务费)— 0.6%(支付宝手续费,如有变动以官方为准)= 净合作营收额
③ 分成比例:
净合作营收额 × 70% = 你的单笔收入
净合作营收额 × 30% = 我方平台服务费
举例说明:
客户下单成交 10,000 元。
扣点总计约 260 元(2%+0.6%),手续费约 60 元(估算)。
净额 ≈ 9,680 元。
你的分润 = 9,680 × 70% ≈ 6,776 元。
我方分润 = 9,680 × 30% ≈ 2,904 元。
(注:实际以支付宝账单扣款后的净值为准)
④ 结算周期:
客户确认收货、7天无理由退换期结束后 第3个工作日 进行对账。
每月 15日 和 30日 固定结算两次(遇节假日顺延至首个工作日),直接打款至你指定的对公/对私账户。
四、 售前报价自主权
为了提升你的转化率,我们赋予你阶梯定价权:
项目复杂度 我方建议底价(供参考) 合伙人可执行策略
标准模板型 3,000 - 8,000元 保持底价走量,赚取高效率交付收益
深度定制型 8,000 - 50,000元 上不封顶,根据工时+技术难度自行报价
紧急加急类 在基础价上加收 30%-50% 全额归你,平台仅按最终总额扣点分成
注:报价前建议与运营沟通平台客单价区间,以提高咨询转化率。
五、 售后边界与免责
免费售后范围: 仅限交付内容在未修改初始需求的情况下出现的程序报错、运行异常。
付费增值范围: 客户提出的新功能、新界面、数据迁移,属于新增需求。你拥有优先续单权,报价需重新计算,我方不强制干预。
免责条款: 如因不可抗力(地震、战争、平台倒闭)或客户提供的第三方API接口失效导致交付延迟,双方互不追责。
六、 准入资格与退出机制
1. 准入标准
经验: 相关领域 2年以上 全职开发/实施经验(需提供脱敏后的案例截图或合同首尾页)。
沟通: 能通过腾讯会议/钉钉清晰沟通技术方案,具备基础的客户服务意识。
响应: 工作日 4小时内 回复客户技术问题(睡觉时间22:00-08:00除外)。
2. 退出机制
非排他性退场: 若连续 30天 无任何有效咨询转化,双方可协商解约,单品重新招募。
违约清退: 严禁引导客户进行私下交易(飞单),一经查实,扣发所有未结算款项并永久拉黑,保留追责权利。
主动退出: 提前 15天 书面告知,并将手头未完结订单保质保量交付完毕,即可结算全部尾款。
七、 合作意向确认
如你接受上述政策,请回复 “确认合作政策”,并附上:
1.擅长领域(具体细分,如:SAP FICO模块实施 / 微信小程序+云开发)。
2.3个过往案例(简述项目规模、用时、解决了什么痛点)。
收到后我会在 24小时内 拉群进行平台后台对接,并上架你的专属链接。
让专业的人专心搞技术,让平台的人专心搞流量。祝我们合作愉快!
(注:本政策最终解释权归我方所有,如有重大平台规则变动,双方重新协商调整。)
自研本体构建系统
基于企业合作方案使用自研系统构建如下本体
{
"ontology": {
"id": "0e00f32d-03e9-48c7-a062-233f33f5235f",
"name": "单品技术对接本体构建",
"domain": "其他",
"version": "v0.1"
},
"entities": [
{
"id": "f6a9c1f1-514e-4f1e-bf36-273744782784",
"name_cn": "平台运营方",
"name_abbr": null,
"name_en": "PlatformOperator",
"type": "Organization",
"description": "天猫旗舰店运营方,承担流量成本、合规风控、售前初筛等",
"properties": {
"责任": "流量成本、合规风控、售前初筛",
"分成比例": "30%"
},
"confidence": 0.98
},
{
"id": "8de25d9f-e385-4174-9a8c-de44d3e80114",
"name_cn": "技术合伙人",
"name_abbr": null,
"name_en": "TechnicalPartner",
"type": "Organization",
"description": "单品技术负责人,视同外部技术部,负责售前转化、技术交付等",
"properties": {
"责任": "售前转化、技术交付、售后运维",
"分成比例": "70%"
},
"confidence": 0.98
},
{
"id": "c0cb86c8-b80f-4dfa-a9b7-02c23e8b0693",
"name_cn": "客服团队",
"name_abbr": null,
"name_en": "CustomerServiceTeam",
"type": "Organization",
"description": "平台运营方下属负责售前初筛的团队",
"properties": {
"职责": "售前初筛",
"归属": "平台运营方"
},
"confidence": 0.95
},
{
"id": "21d260bb-c1ca-48d7-a7d4-b07f795c32ab",
"name_cn": "客户",
"name_abbr": null,
"name_en": "Customer",
"type": "Organization",
"description": "下单购买技术服务的需求方",
"properties": {
"行为": "下单、确认收货",
"要求": "提供需求"
},
"confidence": 0.95
},
{
"id": "a9ca2446-3190-43c9-acc8-344b84127442",
"name_cn": "天猫直通车",
"name_abbr": null,
"name_en": "TmallZhitongche",
"type": "Product",
"description": "天猫平台推广工具",
"properties": {
"类型": "推广工具",
"费用承担": "平台运营方"
},
"confidence": 0.95
},
{
"id": "b7360a2d-f359-475a-aca3-15d00cda292f",
"name_cn": "万相台",
"name_abbr": null,
"name_en": "Wanxiangtai",
"type": "Product",
"description": "天猫平台推广工具",
"properties": {
"类型": "推广工具",
"费用承担": "平台运营方"
},
"confidence": 0.95
},
{
"id": "1feda35f-bb22-4730-8cbd-b5625bda5cbd",
"name_cn": "技术方案",
"name_abbr": null,
"name_en": "TechnicalProposal",
"type": "Document",
"description": "售前转化阶段输出的技术实施文档",
"properties": {
"产出方": "技术合伙人",
"用途": "售前转化"
},
"confidence": 0.95
},
{
"id": "f4193807-0dea-45c9-b68c-0d38c09a4cd7",
"name_cn": "专属链接",
"name_abbr": null,
"name_en": "ExclusiveLink",
"type": "Document",
"description": "上架给技术合伙人的单品专属链接",
"properties": {
"用途": "上架单品",
"归属": "技术合伙人"
},
"confidence": 0.85
},
{
"id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"name_cn": "合作政策",
"name_abbr": null,
"name_en": "CooperationPolicy",
"type": "Document",
"description": "天猫旗舰店单品技术合伙人合作政策内部执行版V1.0",
"properties": {
"版本": "V1.0",
"性质": "项目制服务合作"
},
"confidence": 0.98
},
{
"id": "e70234fa-6ad6-4651-9394-9da40a4d6ab2",
"name_cn": "售前初筛",
"name_abbr": null,
"name_en": "PreSalesScreening",
"type": "Process",
"description": "客服团队过滤非技术类问题,转交高意向精准客户",
"properties": {
"执行方": "客服团队",
"目的": "过滤非技术类问题"
},
"confidence": 0.95
},
{
"id": "92ce85f9-3b37-4801-a629-bf8cbdba8863",
"name_cn": "售前转化",
"name_abbr": null,
"name_en": "PreSalesConversion",
"type": "Process",
"description": "技术合伙人与客户深度沟通需求、输出方案、确定报价",
"properties": {
"执行方": "技术合伙人",
"输出": "技术方案"
},
"confidence": 0.95
},
{
"id": "557a7ae5-3d1f-46ef-840a-08bbd7f30525",
"name_cn": "技术交付",
"name_abbr": null,
"name_en": "TechnicalDelivery",
"type": "Process",
"description": "代码/设计/方案的实施、测试、部署上线",
"properties": {
"执行方": "技术合伙人",
"内容": "代码/设计/方案实施"
},
"confidence": 0.95
},
{
"id": "f9754bbb-5a9d-4f39-80aa-ac9850d2fce8",
"name_cn": "售后运维",
"name_abbr": null,
"name_en": "AfterSalesMaintenance",
"type": "Process",
"description": "交付后1个月内的免费Bug修复",
"properties": {
"执行方": "技术合伙人",
"期限": "1个月内"
},
"confidence": 0.95
},
{
"id": "c5eb2790-69d2-4f24-822e-3f4452e7f337",
"name_cn": "合作意向确认",
"name_abbr": null,
"name_en": "CooperationIntentionConfirmation",
"type": "Process",
"description": "回复确认合作政策并提供擅长领域和案例",
"properties": {
"执行方": "技术合伙人",
"要求": "回复确认并提供案例"
},
"confidence": 0.9
},
{
"id": "d608f3bb-e68e-43b3-884b-77b8b12660fd",
"name_cn": "非排他性退场",
"name_abbr": null,
"name_en": "NonExclusiveExit",
"type": "Process",
"description": "连续30天无转化导致的协商解约流程",
"properties": {
"触发条件": "连续30天无转化",
"结果": "协商解约"
},
"confidence": 0.9
},
{
"id": "5de143af-a2f9-4ec3-90cf-6dba8a11041d",
"name_cn": "违约清退",
"name_abbr": null,
"name_en": "BreachClearance",
"type": "Process",
"description": "因飞单等违约行为导致的清退流程",
"properties": {
"触发条件": "私下交易(飞单)",
"结果": "扣发款项并拉黑"
},
"confidence": 0.9
},
{
"id": "caf43348-4dbc-4118-a2b9-e8a17edb8dcf",
"name_cn": "主动退出",
"name_abbr": null,
"name_en": "VoluntaryExit",
"type": "Process",
"description": "提前15天书面告知并交付完毕的退出流程",
"properties": {
"要求": "提前15天书面告知",
"结果": "结算全部尾款"
},
"confidence": 0.9
},
{
"id": "fdbb3a05-0fd2-4213-aacf-b806c045522e",
"name_cn": "分润结算机制",
"name_abbr": null,
"name_en": "ProfitSettlementMechanism",
"type": "Concept",
"description": "毛利清晰、按单结算、实时透明的分润模式",
"properties": {
"模式": "毛利清晰、按单结算、实时透明",
"周期": "每月15日和30日"
},
"confidence": 0.98
},
{
"id": "c014c07d-c2ad-4f70-bab9-fe62d20f7769",
"name_cn": "阶梯定价权",
"name_abbr": null,
"name_en": "TieredPricingRight",
"type": "Concept",
"description": "赋予技术合伙人根据项目复杂度的自主报价权",
"properties": {
"归属": "技术合伙人",
"依据": "项目复杂度"
},
"confidence": 0.95
},
{
"id": "43c3d960-d1a8-4985-975d-2ab52b9713a4",
"name_cn": "天猫个性定制类目扣点",
"name_abbr": null,
"name_en": "TmallCustomCategoryDeduction",
"type": "Concept",
"description": "天猫平台收取的2%固定硬成本",
"properties": {
"比例": "2%",
"类型": "固定硬成本"
},
"confidence": 0.95
},
{
"id": "8c85fdca-6148-49dc-9c50-9bf66e26c850",
"name_cn": "基础软件服务费",
"name_abbr": null,
"name_en": "BasicSoftwareServiceFee",
"type": "Concept",
"description": "天猫平台收取的0.6%固定硬成本",
"properties": {
"比例": "0.6%",
"类型": "固定硬成本"
},
"confidence": 0.95
},
{
"id": "62567290-69b7-4aca-8cf2-b428fa2816e9",
"name_cn": "支付宝手续费",
"name_abbr": null,
"name_en": "AlipayTransactionFee",
"type": "Concept",
"description": "支付宝收取的0.6%固定硬成本",
"properties": {
"比例": "0.6%",
"类型": "固定硬成本"
},
"confidence": 0.95
},
{
"id": "f917000b-cdbc-4e62-b293-1c9615800387",
"name_cn": "净合作营收额",
"name_abbr": null,
"name_en": "NetCooperationRevenue",
"type": "Concept",
"description": "扣除固定硬成本后的金额,作为分成基数",
"properties": {
"计算方式": "基数-扣点-服务费-手续费",
"分成依据": "70%和30%"
},
"confidence": 0.95
},
{
"id": "a99af7bf-56fc-4f3c-9b16-e46025ef70ab",
"name_cn": "免费售后范围",
"name_abbr": null,
"name_en": "FreeAfterSalesScope",
"type": "Concept",
"description": "未修改初始需求情况下的程序报错、运行异常",
"properties": {
"条件": "未修改初始需求",
"内容": "程序报错、运行异常"
},
"confidence": 0.95
},
{
"id": "5fbcde4b-196d-487e-befc-6d6a9ae54c14",
"name_cn": "付费增值范围",
"name_abbr": null,
"name_en": "PaidValueAddedScope",
"type": "Concept",
"description": "客户提出的新功能、新界面、数据迁移等新增需求",
"properties": {
"内容": "新功能、新界面、数据迁移",
"计费": "重新计算报价"
},
"confidence": 0.95
},
{
"id": "a9061591-4d60-4725-b1e1-6db82ac0d100",
"name_cn": "免责条款",
"name_abbr": null,
"name_en": "DisclaimerClause",
"type": "Concept",
"description": "因不可抗力或第三方API失效导致延迟的免责条件",
"properties": {
"条件": "不可抗力或第三方API失效",
"结果": "双方互不追责"
},
"confidence": 0.9
},
{
"id": "56a71161-4639-49aa-adad-5dddcfd8c9b8",
"name_cn": "退出机制",
"name_abbr": null,
"name_en": "ExitMechanism",
"type": "Concept",
"description": "合作终止的规则与流程",
"properties": {
"类型": "非排他性退场、违约清退、主动退出",
"归属": "合作政策"
},
"confidence": 0.95
},
{
"id": "f395c88e-16ff-4ec2-b7eb-6cefdc5f0e80",
"name_cn": "准入标准",
"name_abbr": null,
"name_en": "AdmissionStandard",
"type": "Concept",
"description": "技术合伙人加入所需的资格要求",
"properties": {
"经验要求": "2年以上",
"响应要求": "4小时内"
},
"confidence": 0.95
},
{
"id": "8479cc20-06b8-4deb-a8be-2fe93b2c4714",
"name_cn": "独立经营体",
"name_abbr": null,
"name_en": "IndependentBusinessEntity",
"type": "Concept",
"description": "合伙人视同公司的外部技术部,平等市场主体",
"properties": {
"关系": "平等市场主体",
"定位": "外部技术部"
},
"confidence": 0.9
},
{
"id": "4818d1d7-c7c9-48aa-a545-2800438e9398",
"name_cn": "单品独占制",
"name_abbr": null,
"name_en": "SingleProductExclusiveSystem",
"type": "Concept",
"description": "每个细分领域仅招募1位核心合伙人",
"properties": {
"限制": "每个细分领域1位",
"优先": "咨询订单优先指派"
},
"confidence": 0.9
},
{
"id": "f6d9be2d-f895-49bb-adb8-a7bd26178f68",
"name_cn": "长期主义",
"name_abbr": null,
"name_en": "LongTermism",
"type": "Concept",
"description": "拒绝一锤子买卖,追求高质量交付与复购",
"properties": {
"拒绝": "一锤子买卖",
"追求": "好评与复购"
},
"confidence": 0.9
},
{
"id": "130b11a7-5878-4529-ade8-e6ff8c80ed3b",
"name_cn": "腾讯会议",
"name_abbr": null,
"name_en": "TencentMeeting",
"type": "Facility",
"description": "用于沟通技术方案的会议工具",
"properties": {
"用途": "沟通技术方案",
"类型": "会议工具"
},
"confidence": 0.9
},
{
"id": "8502dc31-2c4c-4e0e-aa20-587687e8f075",
"name_cn": "钉钉",
"name_abbr": null,
"name_en": "DingTalk",
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},
{
"id": "eeb10099-bfa8-4d6d-872a-9552c2c791e0",
"source_id": "a99af7bf-56fc-4f3c-9b16-e46025ef70ab",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "免费售后范围",
"source_en": "FreeAfterSalesScope",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.85,
"properties": {}
},
{
"id": "840b129a-ad14-4005-ad81-8b3183f2ab29",
"source_id": "5fbcde4b-196d-487e-befc-6d6a9ae54c14",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "付费增值范围",
"source_en": "PaidValueAddedScope",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.85,
"properties": {}
},
{
"id": "0073f368-95c2-438d-8a3a-19bf65ee29e0",
"source_id": "a9061591-4d60-4725-b1e1-6db82ac0d100",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "免责条款",
"source_en": "DisclaimerClause",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.85,
"properties": {}
},
{
"id": "eaca809e-94f5-4748-b315-8aaf67fe4b71",
"source_id": "56a71161-4639-49aa-adad-5dddcfd8c9b8",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "退出机制",
"source_en": "ExitMechanism",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.85,
"properties": {}
},
{
"id": "ba5f36fc-38e1-4e1f-b632-d9bbf8e32335",
"source_id": "f395c88e-16ff-4ec2-b7eb-6cefdc5f0e80",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "准入标准",
"source_en": "AdmissionStandard",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.85,
"properties": {}
},
{
"id": "e8571081-2b55-49a9-95aa-7f2d10f3713a",
"source_id": "c5eb2790-69d2-4f24-822e-3f4452e7f337",
"target_id": "4dbebfa1-4a9e-435f-8de5-303185eace99",
"source_cn": "合作意向确认",
"source_en": "CooperationIntentionConfirmation",
"target_cn": "合作政策",
"target_en": "CooperationPolicy",
"type": "PART_OF",
"confidence": 0.8,
"properties": {}
}
],
"logic_rules": [
{
"id": "ec3642f1-6c3e-49c9-b3e7-70dfcad7a543",
"name_cn": "主动退出触发",
"name_en": "VoluntaryExitTrigger",
"description": "触发主动退出流程",
"formula": "IF 提前15天书面告知 AND 手头未完结订单保质保量交付完毕 THEN 结算全部尾款",
"linked_entities": [
"主动退出",
"退出机制",
"技术交付"
],
"confidence": 0.85
},
{
"id": "e211d707-8387-4843-a34d-8888c6c11d64",
"name_cn": "结算周期触发",
"name_en": "SettlementCycleTrigger",
"description": "触发分润结算周期",
"formula": "IF 客户确认收货 AND 7天无理由退换期结束 THEN 第3个工作日进行对账 AND 每月15日和30日固定结算",
"linked_entities": [
"分润结算机制",
"客户"
],
"confidence": 0.9
},
{
"id": "65e5be67-cea5-439c-af77-719852045c69",
"name_cn": "净合作营收额计算公式",
"name_en": "NetRevenueCalculation",
"description": "计算单笔订单的净合作营收额",
"formula": "IF 客户下单 THEN 净合作营收额 = 客户实际支付总金额 - 2%天猫扣点 - 0.6%基础软件服务费 - 0.6%支付宝手续费",
"linked_entities": [
"净合作营收额",
"天猫个性定制类目扣点",
"基础软件服务费",
"支付宝手续费",
"客户"
],
"confidence": 0.95
},
{
"id": "305dba89-bee1-450e-a0a1-e7aa202e06d1",
"name_cn": "分润计算",
"name_en": "ProfitCalculation",
"description": "计算双方分润金额",
"formula": "IF 净合作营收额计算完成 THEN 技术合伙人收入 = 净合作营收额 * 70% AND 平台运营方收入 = 净合作营收额 * 30%",
"linked_entities": [
"技术合伙人",
"平台运营方",
"净合作营收额",
"分润结算机制"
],
"confidence": 0.95
},
{
"id": "5d0a62bc-fc5a-42f8-8a85-3b21b8ebbb5b",
"name_cn": "免费售后判定",
"name_en": "FreeAfterSalesDetermination",
"description": "判定是否属于免费售后",
"formula": "IF 交付内容在未修改初始需求的情况下出现程序报错或运行异常 THEN 属于免费售后范围",
"linked_entities": [
"免费售后范围",
"售后运维",
"技术交付"
],
"confidence": 0.9
},
{
"id": "ec91d7ad-78c2-411a-9b23-5c87f1bd2e52",
"name_cn": "付费增值判定",
"name_en": "PaidValueAddedDetermination",
"description": "判定是否属于付费增值",
"formula": "IF 客户提出新功能、新界面、数据迁移 THEN 属于付费增值范围 AND 报价需重新计算",
"linked_entities": [
"付费增值范围",
"售前转化",
"客户"
],
"confidence": 0.9
},
{
"id": "01cf2cb7-bc32-4da4-a395-f2d97fe2b2e1",
"name_cn": "免责条款判定",
"name_en": "DisclaimerDetermination",
"description": "判定是否适用免责条款",
"formula": "IF 不可抗力(地震、战争、平台倒闭) OR 客户提供的第三方API接口失效导致交付延迟 THEN 双方互不追责",
"linked_entities": [
"免责条款",
"技术交付",
"客户"
],
"confidence": 0.85
},
{
"id": "c843f0b3-44e6-4a7f-86f5-898ebf4eee9a",
"name_cn": "响应时效",
"name_en": "ResponseTimeLimit",
"description": "技术合伙人响应时效要求",
"formula": "IF 工作日 AND 非(22:00-08:00) THEN 4小时内回复客户技术问题",
"linked_entities": [
"技术合伙人",
"客户",
"准入标准"
],
"confidence": 0.9
},
{
"id": "89d9e1f0-1b43-4c1d-a1f7-0fb30ab3585b",
"name_cn": "非排他性退场触发",
"name_en": "NonExclusiveExitTrigger",
"description": "触发非排他性退场条件",
"formula": "IF 连续30天无任何有效咨询转化 THEN 双方协商解约 AND 单品重新招募",
"linked_entities": [
"非排他性退场",
"退出机制",
"售前转化"
],
"confidence": 0.85
},
{
"id": "3476e295-5267-42ef-8126-92825212a61a",
"name_cn": "违约清退触发",
"name_en": "BreachClearanceTrigger",
"description": "触发违约清退条件",
"formula": "IF 引导客户进行私下交易(飞单) THEN 扣发所有未结算款项 AND 永久拉黑 AND 保留追责权利",
"linked_entities": [
"违约清退",
"退出机制",
"客户"
],
"confidence": 0.85
}
],
"actions": [
{
"id": "0e7cf820-dbb2-4be2-98e1-da73626545db",
"name_cn": "计算分润",
"name_en": "CalculateProfit",
"description": "计算单笔订单的分润金额",
"execution_rule": "客户下单成交后,根据支付金额计算各项扣点、手续费,得出净合作营收额,并按70%和30%分成",
"function_code": "def calculate_profit(context: dict) -> dict:\n total_amount = context.get('total_amount', 0)\n tmall_deduction = total_amount * 0.02\n service_fee = total_amount * 0.006\n alipay_fee = total_amount * 0.006\n net_revenue = total_amount - tmall_deduction - service_fee - alipay_fee\n partner_income = net_revenue * 0.7\n platform_income = net_revenue * 0.3\n return {\n 'total_amount': total_amount,\n 'tmall_deduction': tmall_deduction,\n 'service_fee': service_fee,\n 'alipay_fee': alipay_fee,\n 'net_revenue': net_revenue,\n 'partner_income': partner_income,\n 'platform_income': platform_income\n }",
"linked_entities": [
"分润结算机制",
"净合作营收额",
"技术合伙人",
"平台运营方",
"天猫个性定制类目扣点",
"基础软件服务费",
"支付宝手续费"
],
"linked_logic_ids": [
"65e5be67-cea5-439c-af77-719852045c69",
"305dba89-bee1-450e-a0a1-e7aa202e06d1"
],
"linked_logic_names": [
"净合作营收额计算公式",
"分润计算"
],
"confidence": 0.95
},
{
"id": "b4172c0e-5158-4fec-8ed2-b819b85af871",
"name_cn": "判定售后类型",
"name_en": "JudgeAfterSalesType",
"description": "判定客户反馈的问题属于免费售后还是付费增值",
"execution_rule": "客户反馈问题后,判断是否修改初始需求,若未修改且为程序报错则免费,否则为付费增值",
"function_code": "def judge_after_sales_type(context: dict) -> dict:\n is_modified = context.get('is_modified', False)\n issue_type = context.get('issue_type', '')\n if not is_modified and issue_type in ['program_error', 'runtime_anomaly']:\n return {'type': 'free', 'message': '属于免费售后范围'}\n elif issue_type in ['new_feature', 'new_interface', 'data_migration']:\n return {'type': 'paid', 'message': '属于付费增值范围,需重新计算报价'}\n else:\n return {'type': 'unknown', 'message': '需人工判定'}",
"linked_entities": [
"免费售后范围",
"付费增值范围",
"售后运维",
"售前转化"
],
"linked_logic_ids": [
"5d0a62bc-fc5a-42f8-8a85-3b21b8ebbb5b",
"ec91d7ad-78c2-411a-9b23-5c87f1bd2e52"
],
"linked_logic_names": [
"免费售后判定",
"付费增值判定"
],
"confidence": 0.9
},
{
"id": "47fb4022-6c70-4779-a78c-134e317a7ef9",
"name_cn": "执行退出机制",
"name_en": "ExecuteExitMechanism",
"description": "处理合作退出流程",
"execution_rule": "根据触发条件(无转化、飞单、主动退出)执行对应的退出流程",
"function_code": "def execute_exit_mechanism(context: dict) -> dict:\n exit_type = context.get('exit_type')\n if exit_type == 'no_conversion_30_days':\n return {'action': 'negotiate_termination', 'message': '连续30天无转化,启动协商解约'}\n elif exit_type == 'private_deal':\n return {'action': 'withhold_funds_and_blacklist', 'message': '飞单违约,扣发款项并永久拉黑'}\n elif exit_type == 'voluntary':\n notice_given = context.get('notice_given', False)\n orders_completed = context.get('orders_completed', False)\n if notice_given and orders_completed:\n return {'action': 'settle_final_payment', 'message': '主动退出条件满足,结算全部尾款'}\n else:\n return {'action': 'reject_exit', 'message': '未满足主动退出条件'}\n else:\n return {'action': 'none', 'message': '未知退出类型'}",
"linked_entities": [
"非排他性退场",
"违约清退",
"主动退出",
"退出机制"
],
"linked_logic_ids": [
"89d9e1f0-1b43-4c1d-a1f7-0fb30ab3585b",
"3476e295-5267-42ef-8126-92825212a61a",
"ec3642f1-6c3e-49c9-b3e7-70dfcad7a543"
],
"linked_logic_names": [
"非排他性退场触发",
"违约清退触发",
"主动退出触发"
],
"confidence": 0.85
},
{
"id": "4795fd84-a100-4ddb-b7ab-95c1f4b271c2",
"name_cn": "响应客户问题",
"name_en": "RespondCustomerQuery",
"description": "技术合伙人响应客户技术问题",
"execution_rule": "工作日非睡眠时间收到客户技术问题,4小时内回复",
"function_code": "def respond_customer_query(context: dict) -> dict:\n is_workday = context.get('is_workday', True)\n current_hour = context.get('current_hour', 10)\n if is_workday and (current_hour < 22 and current_hour >= 8):\n return {'action': 'respond_within_4_hours', 'message': '工作日非睡眠时间,需4小时内回复'}\n else:\n return {'action': 'delayed_response', 'message': '非工作日或睡眠时间,可延迟回复'}",
"linked_entities": [
"技术合伙人",
"客户",
"准入标准"
],
"linked_logic_ids": [
"c843f0b3-44e6-4a7f-86f5-898ebf4eee9a"
],
"linked_logic_names": [
"响应时效"
],
"confidence": 0.9
}
]
}
落地应用场景 - 核心应用场景
1. 智能合同管理系统
- 自动合同审查:上传合作协议,自动识别条款是否符合政策标准
- 条款合规检查:对比合同条款与本体中的"分润比例"、"退出机制"等实体,标记不一致项
- 风险预警:识别"飞单"、"连续30天无转化"等触发违约/退场的条件
实现方式: 用户上传合同 →提取关键条款 →与本体实体/规则匹配 →生成合规报告
2. 自动化结算系统
利用本体中的逻辑规则和动作:
- 分润自动计算:调用"计算分润"动作,输入订单金额自动计算各方收益 calculate_profit({'total_amount': 10000}) 输出:技术合伙人收入6776元,平台运营方收入2904元
- 结算时点提醒:根据"结算周期触发"规则,在确认收货7天后自动触发对账流程
- 实时分润透明:每单结算时展示扣点明细(天猫2%、服务费0.6%、支付宝0.6%)
3. 智能客服/FAQ机器人
知识问答:
- 用户:"我能拿多少分成?" →查询"技术合伙人"实体 →回答"70%"
- 用户:"什么情况下会被清退?" →查询"退出机制"及相关规则 →回答三种退出情况
- 用户:"Bug修复要收费吗?" →执行"判定售后类型"动作 →智能判断
流程引导:
- 新合伙人咨询 →根据"合作意向确认"流程节点,自动发送所需材料清单
- 客户投诉 →根据"售后运维"规则,判断是否在1个月免费期内
4. 业务流程自动化(RPA)
流程编排: 售前初筛(客服团队) →售前转化(技术合伙人) →技术交付 →售后运维
- 任务自动分配:客户咨询进入后,根据"售前初筛"流程自动分配给客服团队
- 转化监控:跟踪"连续30天无转化"触发非排他性退场
- 响应时效监控:根据"响应时效"规则,工作日4小时未回复自动告警
5. 合伙人准入/评估系统
- 准入资格检查:对照"准入标准"实体(2年经验、4小时响应)自动审核申请
- 业绩评估:根据"分润结算机制"统计每月收益,评估合伙人质量
- 退出预警:监控"连续30天无转化"条件,提前通知合伙人
6. 知识图谱可视化与关系探索
- 政策全景图:展示"合作政策"核心,连接所有 PART_OF 关系的子概念
- 角色关系图:以"技术合伙人"为中心,展示其 PROCESSES 的所有流程
- 决策树可视化:将"免费售后判定"、"付费增值判定"规则转换为决策树
示例查询: cypher // 查询技术合伙人的所有职责流程 MATCH (p:Entity {name_cn: "技术合伙人"})-[:PROCESSES]->(process) RETURN process.name_cn // 结果:售前转化、技术交付、售后运维
7. 智能报价助手
- 项目复杂度判定:根据需求描述,匹配"标准模板型"、"深度定制型"、"紧急加急类"
- 价格区间推荐:
- 标准模板型 →建议 3000-8000 元
- 深度定制型 →建议 8000-50000 元
- 紧急加急类 →基础价 + 30%-50%
- 收益预估:输入报价,调用"计算分润"动作,实时展示到手金额
8. 合规审计与风控系统
- 飞单检测:监控交易流水,检测是否存在"私下交易"行为
- 免责条款判定:项目延期时,自动判定是否符合"不可抗力"或"第三方API失效"
- 历史数据审计:回溯历史订单,检查分润计算是否准确(对比本体规则)
9. 培训与入职系统
- 政策培训材料生成:从本体自动生成培训PPT
- 第一章:角色与职责(平台运营方、技术合伙人)
- 第二章:业务流程(售前初筛→转化→交付→运维)
- 第三章:分润机制(扣点、手续费、分成比例)
- 第四章:退出机制(三种退出方式)
- 考试题库生成:基于逻辑规则生成判断题
- "技术合伙人的分成比例是70%"(正确)
- "免费售后期限是3个月"(错误,应为1个月)
10. 对接政策文档的自动更新
- 版本对比:新版政策发布后,与本体对比差异
- 实体变化:分成比例从70%改为75%
- 规则变化:结算周期从每月2次改为每周1次
- 影响分析:计算政策变更对现有合伙人的影响
- 查询所有关联"分润结算机制"的实体和规则
- 生成影响评估报告
落地应用场景 - 快速启动方案
最容易实现(1-2周):
- 智能FAQ机器人:用 LangChain + 本体 JSON 实现问答
- 分润计算器:直接调用本体中的 calculate_profit 函数
中等难度(1个月):
- 合同审查工具:提取合同条款 →与本体实体匹配 →生成报告
- 流程自动化:集成到现有OA系统,自动分配任务
高价值(2-3个月):
- 知识图谱平台:Neo4j + 可视化,支持复杂关系查询
- 智能结算系统:完整的对账、结算、报表生成
本体的结构化程度很高,实体、关系、规则、动作四要素齐全,非常适合构建知识驱动的智能业务系统。