2147 Concept and Prototype Development

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2024/25 ASSIGNMENT REMIT - PRESENTA TION

Programme TitleBA (Hons)/FdA Business Enterprise
Module TitleVenture II: Concept and Prototype Development
Module Code2147
ASSIGNMENT ****TITLEMVP/ Prototype Live Pitch
Level5
Weighting50%
LecturersDave Scotford
W/C ****Hand Out ****Date30/09/2024
Due ****DateBy ****17:00 on 15/01/2025
Cut-off ****Date for ****Late Submission s ****(10 working ****days after the due ****date)By ****17:00 on 29/01/2025
Feedback ****Post ****Date12/02/2025
ASSIGNMENT ****FORMATPresentation
Presentation ****FormatLive In-person
Assignment Length12 minutes
Submission ****FormatLiveIndividual

ASSIGNMENT TASK:

In the first assignment of this  module, you were tasked with creating  a start-up  business  idea,  creating an MVP/POC/Prototype plan and an Investor memo代写2147 Concept and Prototype Development , all to determine the viability of your potential business.

In this assignment, you will deliver alive individual 12-minute pitch showcasing the key features of your business and  its  potential  viability  in  the  market-place.  This  will  take  place  in  front  of  a  panel  of  academics  and entrepreneurs.

MARKING CRITERIA:

Below are the marking criteria that align with both the task(s) set and ****the quality of your document.   Clear weightings/marks are noted for each criterion. The overall mark awarded for this assignment will explicitly show how the mark was calculated based on your performance against each criterion.

  Business ****Validation Has the  student  demonstrated  that their  business  idea  solves  a  clear problem/  or  a  specific   business  opportunity   in  a   marketplace  and industry?Does the student clearly explain and justify the underpinning activities that will deliver on their  business  model,  including  costs and  revenue structures?Does  the  student  present  a  functioning,  to  at  least  wireframe  stage, MVP/POC/Prototype of their business idea?  30%
  Business ****PlanningDoes the student clearly layout milestones and objectives for both their business and their product or service?Are   these   milestones    and   objectives    linked   to   revenue    and   the product/service and are they SMART?Has the student highlighted the skills and personnel they may require to support key business activities and the delivery of their MVP and growth beyond that stage?   25%
   FinanceHas the student linked their business idea and business model to clear research that suggests the business idea may be commercially viable?Has the student created a clear financial plan for their business venture, covering at least the MVP stage of their business?Does the student make a fair, reasonable, and justified ask for investment into         their         business         from          the         panel/          audience?    25%
 Structure and ****Referencing Does the student engage with their audience and do they use appropriate resources to deliver their pitch?Is the pitch professionally presented? (consider dress, timings and quality of slides/resources)   20%

TASK AND DOCUMENT FORM AT GUIDANCE:

●    Focus on attention to detail, quality of work, and overall academic standards;

●    The work presented in this assignment should be clearly linked to that produced in assignment one;

●    You should carryout industry-relevant research to help support your work and evidence that research;

●    You may deliver your presentation in any format which you feel suits your business, but it must be live;

●    You do not need to launch a real-world MVP and you do not need to launch the business;

●    You do not need to hand in any notes or slides before your presentation is delivered;

●    You may use notes to support your delivery if you think this is something that would help you;

●    For additional guidance on this assignment, please access the assignment vodcast available on Canvas.

E-SUBMISSION GUIDANCE:

This assignment does ****not ****require you to submit your work by uploading a document in Word and other files to Canvas.Please follow this online guide on document submissionsand contact the DICE team atdice@ucb.ac.uk if you need any further support.

LEARNING OUTCOMES:

●    To design the minimum viable product (MVP) or prototype and assess its application to the business model.

ACADEMIC SKILLS OUTCOME S:

●    The Academic Skills Outcomes to be developed ******by completing this assignmentcan be found here.

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