阿里巴巴中国站1688商品详情API返回值探索：数据驱动的电商新生态

api数据小地瓜
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阿里巴巴中国站的1688商品详情API返回值在数据驱动的电商新生态中扮演着重要角色。以下是对其返回值及其在电商新生态中作用的探索：

  1. API返回值的内容：
  • 商品基本信息：包括商品ID、商品名称、商品描述、商品分类、商品价格等，这些是电商平台上商品展示的基础信息。
  • 商品图片信息：提供商品主图和详情图的URL地址，帮助消费者更直观地了解商品。
  • 商品属性信息：如颜色、尺寸、材质等，帮助消费者筛选和选择符合自己需求的商品。
  • 商品库存信息：包括库存数量和可售数量，帮助商家和消费者了解商品的供应情况。
  • 商品销售信息：如销量、评价数、好评率等，为消费者提供购买参考，也为商家提供销售数据分析的依据。
  • 商家信息：包括商家名称、商家等级、商家所在地等，增加消费者对商家的信任度。
  • 物流信息：如运费、发货地、配送方式等，帮助消费者了解购买商品的物流成本和时间。
  • 售后服务信息：如退换货政策、售后保障等，为消费者提供购物保障。
  1. 数据驱动的电商新生态：
  • 用户体验提升：通过分析用户的行为、偏好、反馈等数据，电商平台可以更精准地推送符合用户需求的商品，提供更个性化、更满意的服务。
  • 产品质量提升：通过分析产品的销量、评价、退货等数据，电商平台和商家可以对产品设计、生产、供应链等环节进行优化，提高产品质量。
  • 营销策略优化：通过分析用户的购买历史、浏览记录等数据，电商平台可以制定更精准的营销策略，提高转化率和销售额。
  • 供应链优化：通过收集和分析销售、库存等数据，电商平台和商家可以更好地预测市场需求，优化库存管理，降低运营成本。
  1. API返回值在数据驱动的电商新生态中的作用：
  • 提供基础数据：API返回值中的商品信息、销售数据等是电商平台进行数据分析和决策的基础。
  • 促进数据共享：通过API接口，电商平台和商家可以共享数据资源，实现数据的互联互通和高效利用。
  • 推动业务创新：基于API返回值的数据分析，电商平台和商家可以发掘新的商业机会和创新点，推动业务的发展和创新。

1688.item_get

公共参数

请求地址:o0b.cn/ibelle

名称类型必须描述
keyString是调用key（必须以GET方式拼接在URL中）
secretString是调用密钥
api_nameString是API接口名称（包括在请求地址中）[item_search,item_get,item_search_shop等]
cacheString否[yes,no]默认yes，将调用缓存的数据，速度比较快
result_typeString否[json,jsonu,xml,serialize,var_export]返回数据格式，默认为json，jsonu输出的内容中文可以直接阅读
langString否[cn,en,ru]翻译语言，默认cn简体中文
versionString否API版本

请求参数

请求参数：num_iid=610947572360

参数说明：num_iid:1688商品ID
sales_data:&sales_data=1 获取近30天成交数据
agent:&agent=1 获取1688分销代发价格数据

响应参数

Version: Date:

名称类型必须示例值描述
itemitem[]0宝贝详情数据

请求示例

复制

	
-- 请求示例 url 默认请求参数已经URL编码处理
curl -i "https://api-gw.onebound.cn/1688/item_get/?key=t3621063361&secret=20240514&num_iid=610947572360"

响应示例

复制

{
    "item":{
        "num_iid":601824709263,
        "title":"韩版仿兔毛围巾秋冬毛毛围巾学生毛毛绒围脖冬季女套头防寒户外",
        "desc_short":"",
        "price":"2.2",
        "total_price":0,
        "suggestive_price":0,
        "orginal_price":"2.2",
        "nick":"_sopid@BBBEbRNm7OS0uGCXPJucMBy2w",
        "num":3786174,
        "min_num":2,
        "detail_url":"https://detail.1688.com/offer/601824709263.html",
        "pic_url":"https://cbu01.alicdn.com/img/ibank/11921650503_1818272533.jpg",
        "brand":"",
        "brandId":"",
        "rootCatId":0,
        "cid":325,
        "crumbs":[

        ],
        "created_time":"",
        "modified_time":"",
        "delist_time":"",
        "desc":"<div id="offer-template-0"></div><div > </div>\r\n<div ><span ><strong> <span >材质：双面仿兔毛毛绒面料，</span></strong></span></div>\r\n<div ><span ><strong><span >不掉毛（不是薄薄的单面哦）</span></strong></span></div>\r\n<div ><span ><strong ><span >厚款3.39元</span></strong></span></div>\r\n<div ><span ><strong><span ><span >普通款2.38元</span></span></strong></span></div>\r\n<div ><span ><strong><span ><span >每条围巾都是独立OPP袋子包装，放心选购！</span></span></strong></span></div>\r\n<div ><span ><strong><span >现货供应，厂家直销，没有中间商赚差价，有大量可以谈价，有量有价</span></strong></span></div>\r\n<div ><span ><strong><span >（抖音，快手，直播电商福利品，天猫，淘宝，PDD，跨境电商供应商）</span></strong></span></div>\r\n<div ><strong><span ><span ><span >这款围巾是不掉毛的，有些激光高温裁剪残留的浮毛，抖抖就好了哦。</span></span></span></strong></div>\r\n<div > </div>\r\n<div ><span ><img src="https://cbu01.alicdn.com/img/ibank/O1CN01emutXa27pyd6vYZzm_!!2206475177847-0-cib.jpg" alt="undefined"/><br/><strong>此图拉拉袋包装的为客户定做款（大货是OPP透明袋独立包装）</strong><br/><img  src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01kFnNOl1MP9H5642lo_!!2272041426.jpg" align="absmiddle"/></span></div>\r\n<div ><img src="https://img.alicdn.com/imgextra/i3/2272041426/TB2lZSUX7iHJuJjSZFjXXcGvXXa_!!2272041426.jpg" align="absmiddle"/><img src="https://img.alicdn.com/imgextra/i2/2272041426/TB2rvmVXYSGJuJjSZFqXXXo2pXa_!!2272041426.jpg" align="absmiddle"/></div>\r\n<div > </div>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01EKuyER1MP9LVqRODf_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01fH7zeu1MP9LXYMDb9_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01o03kWB1MP9LUPh2vD_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i4/2272041426/O1CN01zAl3p11MP9LTi5nZh_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01Zv9KBT1MP9LUIKRow_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01VlbKPj1MP9LU0NVFN_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i4/2272041426/O1CN01MjaoVZ1MP9LTiFjny_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i4/2272041426/O1CN01junsnm1MP9LX5bOdM_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i2/2272041426/O1CN014Dv2oq1MP9LU0KgIb_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i4/2272041426/O1CN01jNA7KZ1MP9LUHdDBF_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01JZW4Hn1MP9LUHd91D_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i3/2272041426/O1CN01nSbj2H1MP9LVqZ2mg_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p><img src="https://img.alicdn.com/imgextra/i4/2272041426/O1CN01HmPSpT1MP9LSDyrsr_!!2272041426.jpg" align="absmiddle"/></p>\r\n<p> </p>\r\n<p> </p>\r\n<div >..........</div><img src="https://www.o0b.cn/i.php?t.png&rid=gw-4.65990d0ea4c43&p=1778786759&k=92716&t=1704529167" style="display:none" />",
        "desc_img":[
            "https://cbu01.alicdn.com/img/ibank/O1CN01emutXa27pyd6vYZzm_!!2206475177847-0-cib.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01kFnNOl1MP9H5642lo_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/TB2lZSUX7iHJuJjSZFjXXcGvXXa_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i2/2272041426/TB2rvmVXYSGJuJjSZFqXXXo2pXa_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01EKuyER1MP9LVqRODf_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01fH7zeu1MP9LXYMDb9_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01o03kWB1MP9LUPh2vD_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i4/2272041426/O1CN01zAl3p11MP9LTi5nZh_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01Zv9KBT1MP9LUIKRow_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01VlbKPj1MP9LU0NVFN_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i4/2272041426/O1CN01MjaoVZ1MP9LTiFjny_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i4/2272041426/O1CN01junsnm1MP9LX5bOdM_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i2/2272041426/O1CN014Dv2oq1MP9LU0KgIb_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i4/2272041426/O1CN01jNA7KZ1MP9LUHdDBF_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01JZW4Hn1MP9LUHd91D_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i3/2272041426/O1CN01nSbj2H1MP9LVqZ2mg_!!2272041426.jpg",
            "https://img.alicdn.com/imgextra/i4/2272041426/O1CN01HmPSpT1MP9LSDyrsr_!!2272041426.jpg"
        ],
        "item_imgs":[
            {
                "url":"https://cbu01.alicdn.com/img/ibank/11921650503_1818272533.jpg"
            },
            {
                "url":"https://cbu01.alicdn.com/img/ibank/11921665153_1818272533.jpg"
            },
            {
                "url":"https://cbu01.alicdn.com/img/ibank/11884953047_1818272533.jpg"
            },
            {
                "url":"https://cbu01.alicdn.com/img/ibank/11954549050_1818272533.jpg"
            },
            {
                "url":"https://cbu01.alicdn.com/img/ibank/12483429103_1818272533.jpg"
            }
        ],
        "item_weight":"",
        "item_size":"",
        "location":"浙江省 金华市",
        "post_fee":"",
        "express_fee":"",
        "ems_fee":"",
        "shipping_to":"",
        "has_discount":"",
        "video":"https://cloud.video.taobao.com/play/u/2206475177847/p/1/e/6/t/1/238604472723.mp4",
        "is_virtual":"",
        "sample_id":"",
        "is_promotion":"",
        "props_name":"0:0:颜色:红色;0:1:颜色:黑色;0:2:颜色:白色;0:3:颜色:灰色;0:4:颜色:杏色;0:5:颜色:粉色;0:6:颜色:咖啡色;0:7:颜色:米色;0:8:颜色:卡其色",
        "prop_imgs":{
            "prop_img":[
                {
                    "properties":"0:0",
                    "url":"https://cbu01.alicdn.com/img/ibank/11884977080_1818272533.jpg"
                },
                {
                    "properties":"0:1",
                    "url":"https://cbu01.alicdn.com/img/ibank/11954549680_1818272533.jpg"
                },
                {
                    "properties":"0:2",
                    "url":"https://cbu01.alicdn.com/img/ibank/11921650503_1818272533.jpg"
                },
                {
                    "properties":"0:3",
                    "url":"https://cbu01.alicdn.com/img/ibank/11921680795_1818272533.jpg"
                },
                {
                    "properties":"0:4",
                    "url":"https://cbu01.alicdn.com/img/ibank/11954549050_1818272533.jpg"
                },
                {
                    "properties":"0:5",
                    "url":"https://cbu01.alicdn.com/img/ibank/11921689268_1818272533.jpg"
                },
                {
                    "properties":"0:6",
                    "url":"https://cbu01.alicdn.com/img/ibank/11954552765_1818272533.jpg"
                },
                {
                    "properties":"0:7",
                    "url":"https://cbu01.alicdn.com/img/ibank/O1CN01PtW77W27pyekEhcAt_!!2206475177847-0-cib.jpg"
                },
                {
                    "properties":"0:8",
                    "url":"https://cbu01.alicdn.com/img/ibank/O1CN01t2Q1ci27pyjXB0fxo_!!2206475177847-0-cib.jpg"
                }
            ]
        },
        "property_alias":"0:0:红色;0:1:黑色;0:2:白色;0:3:灰色;0:4:杏色;0:5:粉色;0:6:咖啡色;0:7:米色;0:8:卡其色",
        "props":[
            {
                "name":"品牌",
                "value":"高着"
            },
            {
                "name":"编织方法",
                "value":"经编"
            },
            {
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